Long story short

Doochoo, Inc. was founded on January 29, 2010. The first year was pretty much dedicated to analyze the state of the art in the market research area, while marketers around the world were beginning to talk and exploit the concept of conversational advertising.
We wanted a platform that delivered the very best from both worlds, in a deeply social environment and with a reward layer to close the loop in a win-win situation. After a first consumer application used as a test in August 2010, Pick1 was born in its Alpha version in December 2010, and in its Beta version in August 2011.

Lessons learned

It’s always about people… the ones that works with you every day and the ones that will be using the result of your hard work, the ones that share a common interest with you and the ones you will talk to, or maybe argue, once just by accident.

And it’s always about passion… the one that will get you out of your bed at 5am to meet a deadline and the one that will drive you 10,000 miles farther that you would ever think, the one thanks to which you will meet people you have so much to learn from and the one that will make you look for a way again and again and again.

The rest will get fixed anyhow.

Our Team
Arm Armando Biondi
Ppp Paolo Privitera
Lor Lorenzo Barbantini
Leo Leonardo Alessandroni
Ces Cesare Guarini
Enr Enrico Carlesso
Mat Mattia Gheda
Sal Salvatore Brundo
Lea Leandro Puca
Fra Francesca Costaldi
Ste Stefano Silvestrini
Idr IdaRose Silvester

"there are so many things going to happen: if you want to know more about our disruptive approach,
please drop us a line...
we'll be more than happy to answer you ASAP"

Copyright 2011 Doochoo inc. All rights reserverd. Privacy, Terms of Service

www.pick1.com follow us on